Former "River Valley" Becomes "Greater Fort Smith Region"
Rockfish Interactive has completed the first phase of work for the Fort Smith Regional Chamber of Commerce's new initiative to promote ten area cities as a cohesive group under the new brand, Greater Fort Smith Region. Following extensive research in conjunction with Austin, Texas-based TIP Strategies, Rockfish Interactive created a new logo and tag line for the brand as well as regional partner logos, a regional photography library, an economic development brochure and a seven-minute "Quality of Place" video to better define the area's potential for growth and opportunity. Read more...